__CONFIG_colors_palette__{"active_palette":0,"config":{"colors":{"41077":{"name":"Main Accent","parent":-1}},"gradients":[]},"palettes":[{"name":"Default Palette","value":{"colors":{"41077":{"val":"var(--tcb-color-1)","hsl":{"h":345,"s":0.46,"l":0.01}}},"gradients":[]},"original":{"colors":{"41077":{"val":"rgb(19, 114, 211)","hsl":{"h":210,"s":0.83,"l":0.45}}},"gradients":[]}}]}__CONFIG_colors_palette__
Read My New Book

I Help Businesses Use AI Ethically & Responsibly

I'm an author, researcher & boardroom advisor, with over 30 years experience using data technologies in business, in particular Artificial Intelligence.

My focus is using AI to improve business performance without compromising ethical responsibilities. This is a theme of my doctoral research at Coventry University's Centre for Business in Society.

Read below how my writing, research & consulting work help business leaders navigate their AI journey.

My Latest Book:

“AI & Machine Learning” 

Demystifying AI & its ethical dilemmas for non-technical audiences

Was Rahman - AI & Machine Learning Book

Praise for “AI & Machine Learning”

“Among the best books I've read in recent years”

Professor CT Kurien (retired)
Former Director & Chairman, Madras Institute of Development Studies
Former National Fellow of the Indian Council of Social Science Research

An important & accessible book at a critical time for humanity & thinking machines

Anna Lockwood
Head of Global Sales, Telstra Broadcast Services

“An excellent source of answers and questions that are comprehensible and usable by people at all levels of knowledge”

Larry Hirst CBE
Former Chair, IBM EMEA
Member & former Chair, Imperial College Data Science Institute Board

Too Busy To Explore the Website Now?

I'm happy to send you something to read later

No spam, no pushy selling.
Just material about AI I find interesting


I'm Was Rahman - writer, researcher & boardroom advisor on AI 

I'm CEO & co-founder of AI Prescience, an AI research & consulting firm in London. I write extensively on technology in business for mainstream & academic audiences. You can find my work at Amazon, Medium & ORCID.

I'm also part of the Centre for Business in Society at Coventry University. My doctoral research is on AI and business decision-making, including the role of ethics and governance.

I've worked for over 30 years with corporates, start-ups & SMEs, advising CxOs, Boards & Investors. Before setting up AI Prescience, I've held leadership roles at Accenture, Infosys & Wipro, and run my own start-ups. I've managed business and raised funding in the US, EMEA & APAC.

For governments, I've briefed UK & Indian political leaders & officials on technology industry policy. In 2008, I was appointed sector specialist for the UK Government, advising Ministers & their teams on the global technology industry, & establishing UK-India technology partnerships.

I graduated in Physics at Oxford, then studied Computer Science for my Masters at Coventry. My AI & data science education is courtesy of Stanford, Johns Hopkins, Amazon & Google among others. I've been a guest lecturer at Oxford’s Saïd Business School, Cambridge’s Judge Business School, London Business School & IIT Madras.

An experienced speaker, I've chaired & participated in numerous international conference sessions. I've been invited to speak at events organised by institutions including the IoD, NASSCOM, the Financial Times & the Governments of India & UK. I've participated in & supported many high profile international events, including the inaugural World Economic Forum “Young Global Leaders” meeting, & the UK Prime Minister’s launch of London's Tech City.

Outside work, I can be obsessive about coffee, photography, classic cars & music.


A selection of my recent articles

to improve business performance, particularly AI.

Is an intelligent vending machine a gimmick, or is there a concrete business reason for this surprising use of AI?

Published in “About Data Science” by Medium

Read More

This guide is aimed primarily at business leaders new to AI. Its focus is on understanding what AI is and means in a business context.

Published in “About Data Science” by Medium

Read More

An article to help business leaders decide how much time and effort to allow for AI projects, or assess estimates presented to them.

Published in “About Data Science” by Medium

Read More

My Research

My doctoral thesis at Coventry University is on “New Forms of Social Division Arising from AI, with a focus on ethics & governance

Obvious examples include inadvertent discrimination on the basis of race or gender. I'm investigating how and why AI and business decision-making relate to such situations, and ways of addressing the problem.

Outside my Coventry work, I'm investigating three aspects of AI in business:

  • the relationship between AI and business performance; 
  • AI development tools, processes & methodologies; 
  • AI governance & ethics in practice.

I'm always open to collaboration on these or related areas. Get in touch if you have suggestions for working together.


AI Business Education & Awareness

Half-day to multi-week programmes to equip your teams with the knowledge & confidence to start introducing AI into your organisation.

AI Strategy, Planning & Research

Assess the opportunity for AI to improve your business. Translate AI potential & possibilities into focused, achievable strategies & plans.

AI Ethics, Policies & Governance

Working through the impact of AI on how you manage your business & make decisions, from data security to ethical & legal considerations.

AI Metrics, Processes & Methodologies

Helping create organisational capability to build AI/ML solutions reliably & cost-effectively.

AI Product & Supplier Selection

Independent, objective support when selecting organisations & products to help you develop AI/ML solutions.

AI Technology & Project Services

Helping you build & introduce AI/ML technology into your organisation effectively & efficiently:

Want to Discuss Working Together?

Drop me a line

No obligation, just a chat.